Fortrove News

Boston-based fashion brand NIC+ZOE has recently made a milestone in their business, opening new store locations in Charlottesville, VA, and Denver, CO. A third store is scheduled to open up on June 12th in Hingham, MA. The first two stores opened up on May 15th and June 1st respectively. The brand has been working hard, and these newest additions will add up to eleven stores in total. The female fashion brand made a difficult decision in the middle of a very uncertain time but has shown dedication towards safety and providing shoppers with the goods they need. Precautions have been taken by the NIC+ZOE staff to ensure that customers will be entering a properly secure environment, where they can have personal experiences tailored to them in a contactless format.

NIC+ZOE is a family-led brand with a mother and daughter team at the helm. The business's primary work involves the design of chic female apparel. The company carries itself in both a vibey and sophisticated fashion with an intent to bolster the creative spirit of fashion lovers. Each article of clothing will be curated in order to give a shopper access to her most distinct and stylish outfits that she can cherish in her collection for years to come.

According to a statement by Susie Mulder, Chief Executive Officer at NIC+ZOE: “We are very excited to expand our footprint into these markets and introduce the brand to the women of Charlottesville, Denver and Hingham. Given today’s environment, we are thrilled to be able to offer many ways to shop from appointments to virtual styling and will take every precaution necessary to ensure that our staff and clientele have a safe and positive shopping experience.”

NIC+ZOE is a fashion brand that thoughtfully designs knitwear, apparel and accessories for women who strive to be authentically themselves. The NIC+ZOE woman seeks quality fashion that both complements her multifaceted lifestyle and brings out her unique inner glow. NIC+ZOE founder Dorian Lightbown believes that clothing should always inspire and never stifle, and creates thoughtful pieces that move effortlessly through all of life’s artful turns.

Information originally sourced from Stockhouse.