Fortrove News

James Avery Artisan Jewelry had recently partnered with Whataburger for National French Fry Day, ushering forth a collection and partnership with Texas-based social media influencers.

"We are thrilled to celebrate what Texans love the most – James Avery and Whataburger – and, of course, French Fry Day," said James Avery Director of Customer Service and Marketing, Lindsey Avery Tognietti. "Our Customer-favorite hand-Enameled French Fry Charm is the ode to our favorite Whataburger side dish."

"Fresh, golden and crispy—there's so much to love about Whataburger French Fries and our fans love to show it!" said Whataburger Director of Retail, Rachael Jones. "Quality and customization are important to our guests and whether fans commemorate the day with a side of our famous Fancy Ketchup or treat themselves to a new addition to their jewelry collection, we're confident our fans will find ways to celebrate "just like they like it."

"As the self-proclaimed French fry queen, I was stoked to be able to create content around one of America's best holidays, said social media influencer Melanie Demi, owner of the Instagram account @herboozytails. "I've worked with Whataburger in the past and what better way to celebrate your love for them/their fries than with some jewelry you can wear forever?! My audience knows I love French fries, and I'm so excited to be able to give them a little piece from James Avery."

About James Avery Artisan Jewelry® – James Avery is a vertically integrated, family-owned company located in the heart of the Texas Hill Country. We offer finely crafted jewelry designs for men and women in sterling silver, 14K and 18K gold, bronze and gemstones. James Avery jewelry is designed and crafted by our own skilled artisans in Kerrville, Comfort and Hondo, Texas using the finest materials sourced worldwide. We are a multi-channel retailer with over 110 James Avery stores in four states. Our jewelry is also available at, more over 220 Dillard’s locations and You can also find our designs at airport stores in Austin, Houston and Nashville, as well as select Army and Air Force Exchange Service (AAFES) locations.

Information originally sourced PRNewswire.