Fortrove News

FaceCake has been making a name for itself in augmented reality for some time now, recently partnering with to give small and medium-sized businesses access to FaceCake's AI-Driven Augmented Reality Visual Commerce platform. The partnership will include helping influencers and content creators as well. The global launch of the AR Self-Serve platform is supposed to be ready by the fourth quarter of this year. 

According to a statement by Linda Smith, CEO and Founder of FaceCake. “This partnership will make FaceCake’s next-generation AR Try-On experiences even more accessible to retailers, brands and content creators. Democratizing our AI/AR Shopping platform and allowing for the ubiquity of our personalized Virtual Try-On, meeting the expectations of consumers today.”

“This is an exciting new application of our platform, and the technology is right in our wheelhouse. We’ve spent years delivering offerings that bring enterprise functionality to small and middle market businesses, ultimately benefitting our customers and end users alike. Our partnership with FaceCake takes all of that to the next level,” said Founder and CEO Bill Wade.

About FaceCake

FaceCake, creator of the Swivel® Virtual Dressing Room, CAKE AR™, and Scout Visual Search, is a leader in augmented retail with its patented AI-Driven AR Visual Commerce platform. FaceCake’s innovations in Augmented Reality and Artificial Intelligence allow consumers to virtually try products on their own images live, instantly providing relevant product recommendations for superior personalization. FaceCake's platform is scalable, cross-device compatible and the only AI/AR offering across multiple shopping categories. The privately held company is based in Calabasas, CA.


Founded in 2008, offers a unique Digital Experience Platform (DXP) that specializes in reducing time-to-value of integration, modernization and digital transformation initiatives. By building connected experiences that are technology-agnostic via micro-architecture and developer-friendly tools, the DXP allows businesses to deliver the value of a modern digital platform regardless of the challenges they face with their legacy infrastructure. Implementation use-cases include B2B ecommerce; customer and partner portals; intranets; headless APIs; and more. For more information on, please visit or email

Information originally sourced from BusinessWire.